Pinterest Profit Secrets

And if you want to talk about engagement, you can’t get much better than Pinterest users.

Pins are quick, easy to use, and they drive sales — they’re Facebook “likes” on steroids.

Pinterest users account for 1.5 trillion recommendations annually — or 15,000 per user (1.5 trillion / 100 million) — which is obscenely high in terms of user engagement. And once you consider that Pinterest retains and engages users three times better than Twitter, then there's no question.